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SMS Marketing Platform

SMS Marketing Platform

InnSoft's SMS Marketing platform is designed to offer brands the most efficient and effective means for communicating and engaging via text message on wireless devices. Complete with mobile SMS and voice message delivery options, InnSoft's robust platform is used by some of the most recognized professional brands like British Council. The platform offers an arrary of SMS campaigns/capabilities, including all of the features listed below:

About Project

VAS Development Team
20 October 2012
VAS, SMS, Text Messaging
Feedback Campaigns

A campaign that provides specific information about your subscribers by asking a series of questions to create more effective, targeted marketing campaigns. Information that users text back is extracted and then attached to their profile within InnSoft’s custom CRM database. “Sticky” technology allows for data collection and effective, pinpoint target marketing for every fan.

Text Blasts

InnSoft offers four different types of blasts: Text, Voice, Program, and Repeatable. Send information, alerts, mobile coupons, mobile website links or images instantly. Program blasts enable brands to schedule message blasts for future delivery. Repeatable blasts enable a one-time setup for recurring messages that are desired. In addition to SMS delivery, InnSoft'’s platform also enables brands to deliver pre-recorded voice messages that are either uploaded or recorded directly from the web-based platform via telephone or microphone. Messages may be specifically tailored for answered phone calls or an alternative message provided for those calls that go to voicemail. Messages may also provide a call to action or connect the end recipient with sales, information or customer service specialists by pressing a corresponding number on their dial keypad.

Text Back Campaigns

Used to build phone lists and engage your audience or fan base while in stadium, during a television or radio broadcast or in print media. Also called a “Call-to-Action” or “Keyword” campaign.

Social Integration

By integrating with social networks like Facebook and Twitter, the platform provides users the opportunity to manage their mobile and social messaging from one easy to use interface. Send out SMS messages, post to Facebook and tweet out from one location.

Text to Win

Used to give away a product or coupon, the InnSoft platform selects the winner from several pre-identified formats – automatic winner, a specific timeframe, or every numbered entry. InnSoft’s platform also has the capability of emailing contacts within the organization notifying them of the winner(s) information, helpful in coordinating promotions, verifying winners as well as delivering unique SMS messages to winner(s) and losers.

Text to Vote

Campaigns designed to engage live audiences in voting/polling initiatives in a stadium, over the radio or during a television broadcast. The call-to-action with the keyword and voting options is displayed on the main scoreboard video screen, television, or broadcast on the radio.

Inn

Provides the option to ask multiple questions in a campaign and to reuse the same voting options in another campaign. Inn campaigns engage a live audience, whether in a stadium, over the radio, during a television broadcast or other live event. The call-to-action with the keyword and voting options are displayed on the main scoreboard video screen, television or broadcast on the radio.

Account Services

InnSoft is, above all else, a customer-focused company that values our relationships with our clients. We are committed to your success. As a client, you can expect smooth implementation and unparalleled customer service. In an ever-changing medium, InnSoft'’s mobile software platforms are functional and easy to use. You will receive:

  • Personalized Training
  • 24/7 Support
  • Promotional Development
  • Promotional Support
  • CRM Integration
  • Real-time results monitoring
  • Customizable Solutions
  • Trackable statistics and reports

Campaign Filtering

Uses the responses In the Custom Feedback and Recent Received Text Messages from each campaign to help create new phone lists for more targeted marketing. InnSoft provides rich filtering options by carrier, area code, date or opt-in method as well as the ability to create filtering criteria for customized messaging and true personalized experiences.

Phone

Interested in Learning More About InnSoft's SMS Marketing Platform™?
Call us today at (+01) 647-500-6046 or email us to schedule an in-depth demo of our product.

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